Jonathan Jewell › Forums › General › Why use electronic shelf labels?
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electronic shelf labels
Guestelectronic shelf labels (ESLs) are a digital replacement for traditional paper labels used in retail stores to display product information and pricing. There are several reasons why retailers choose to use electronic shelf labels:
Efficiency: Electronic shelf labels allow retailers to update pricing and product information across all their stores in real time. This eliminates the need for manual price changes, reducing labor costs and minimizing errors.
Accuracy: With electronic shelf labels, retailers can ensure that pricing and product information is consistent across all their stores. This reduces the risk of pricing errors, which can result in lost revenue and customer trust.
Flexibility: Electronic shelf labels allow retailers to quickly and easily change pricing and product information to respond to market trends, promotions, and other factors.
Customer Experience: Electronic shelf labels can provide customers with a more engaging and informative shopping experience. They can display detailed product information, such as nutritional information, allergen warnings, and product reviews.
Sustainability: Electronic shelf labels can help retailers reduce their environmental impact by eliminating the need for paper labels.
Overall, electronic shelf labels offer retailers a more efficient, accurate, flexible, and engaging way to display pricing and product information in their stores.
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